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Pony

@ponymakeup · Beauty

79Editorial rating
LAST CHECKED28 July 2026
SOURCE TRAIL3 profile sources
DATED RECORD7 dated events
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THE TIMELINE / DATED RECORD

What happened, and when?

7documented events

Each marker is a dated, sourced event on a single timeline. The line stays flat because it is a spine, not a score: it rises and falls only where audience reaction has been separately researched. That research does not exist for this creator yet. The earlier system did infer a curve from event wording, which read subject matter as conduct, so it was withdrawn rather than patched. A flat line here means we have not published a measurement, not that nothing happened.

Showing the most recent documented events. Scroll left for the full record.

201520162017201820192020202120222023202420252026

No perception score published for this creator

The dated events below are documented and sourced, but nobody has researched how audiences actually reacted to them. Creators On Record will not put a number on that until the research exists, so this record shows what happened and stops there.

Documented event, no score
Browse all 4 documented events
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Research profile

Why this file exists

South Korean make-up artist, blogger and Beauty YouTuber. Creators On Record tracks the sourced public record around the channel.

Product disclosureCommercial interestsCorrections
THE RECEIPTS

Documented events

7
072020 · Business

Becomes Morphe's first Korean collaborator

Becomes Morphe's first Korean collaborator.

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062018 · Business

Pony became a brand ambassador for Bobbi Brown, including releasing a promotional song titled "Outta My Mind." In 2019

In 2018, Pony became a brand ambassador for Bobbi Brown, including releasing a promotional song titled "Outta My Mind." In 2019, Pony released collaboration make-up collections with MAC Cosmetics, ColourPop Cosmetics, Revolve, Etude House, and NYX Professional Makeup.

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052015 · Milestone

After launching her YouTube channel, Pony Syndrome, in 2015, Pony gained over 4,400,000 subscribers in 2018

After launching her YouTube channel, Pony Syndrome, in 2015, Pony gained over 4,400,000 subscribers in 2018.

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042015 · Business

Pony launched her make-up brand, Pony Effect, through the Korean beauty retailer Memebox

In 2015, Pony launched her make-up brand, Pony Effect, through the Korean beauty retailer Memebox.

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032014 · Business

Pony has been a brand ambassador for Etude House since 2014

Pony has been a brand ambassador for Etude House since 2014.

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022010 · Milestone

Begins publishing makeup tutorials online

Begins publishing makeup tutorials online.

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012010 · Milestone

Pony was approached by a publisher to write a series of books on make-up tips

In 2010, she was approached by a publisher to write a series of books on make-up tips, which were later released in 2011, 2012, and 2014 in Taiwan, Thailand, Indonesia, China, and Japan.

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